KSI recently responded to DanTDM’s criticism of their newly launched business, Lunchly on X (formerly Twitter). DanTDM expressed his disappointment in creators for selling “crap” for the sake of money.

The launch of Lunchly, a brand co-founded by YouTube influencers MrBeast, Logan Paul, and KSI, has sparked controversy. Positioned as a direct competitor to the Lunchables brand, Lunchly’s entry into the food market has been met with skepticism and criticism.

KSI has responded to the backlash, emphasizing its potential to offer a healthier alternative to processed snacks.

KSI, Logan Paul, and MrBeast‘s newest venture, Lunchly, is met with immense backlash from popular creators, including DanTDM. He took to X (formerly Twitter) to call them out for selling anything for the sake of earning money.

MrBeast teamed up with Logan Paul and KSI to create Lunchly, a prepackaged lunch that includes a Prime drink and Feastables candy bar. The on-the-go lunch pack will be a fierce competitor to Lunchables, the longstanding champion of the prepackaged lunch game.

MrBeast, KSI, and Logan Paul are releasing 'Lunchly,' a Lunchables competitor. I checked the ingredients in their products, and it's filled with GMO garbage and seed oils. These sellout wannabes want to make you sick, unhealthy and obese! Avoid @MrBeast, @KSI, and @LoganPaul 's… pic.twitter.com/86vZelzxna

Online influencers MrBeast, Logan Paul and Olajide “KSI” Olatunji on Monday announced they’ve launched a new grab-and-go food line called “Lunchly” selling pre-packaged meals similar to those offered by the decades-old Lunchables brand owned by Kraft Heinz.