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EA made generative AI core of its business
EA Says AI Is 'the Very Core' of Its Business: What Does That Mean?
But you'd be forgiven if you thought this was some sort of AI tech conference given how effusively the technology was brought up and touted as a key component of EA's future.While we've known for a while that EA and a number of other gaming companies are experimenting with and investing heavily in AI,
EA Wants to Make Generative AI One of The Cornerstones of Its Business Strategy
EA wants generative AI to be one of the cornerstones of the company's business. This „creativity” didn't arouse enthusiasm.
EA Reveal Future Plans & Are All-In On Generative AI
EA showed multiple AI technologies to shape their latest games and new online social projects at their recent investor presentation.
AI is "the very core of our business", says EA CEO
EA CEO Andrew Wilson has stated AI is "the very core of our business" and the company has over a hundred "active novel AI projects" to assist with game development. Yesterday, the company held its Investor Day 2024,
EA made generative AI the core of its business
Generative AI has caught the attention of many large businesses in several industries, and the tech industry is one of them. Among the major corporations jumping on the AI bandwagon, there’s EA (Electronic Arts).
Game Rant on MSN
7d
EA Looking to Use AI to Take User-Generated Content to the Next Level
Publishing giant Electronic Arts shows a concept of the different ways users could generate their own content in a game using ...
PCQuest
1d
EA Embraces AI to Revolutionize User-Generated Content and AAA Games
EA's bold shift towards generative AI redefines game creation with user-generated content, revolutionizing AAA game ...
1d
on MSN
An AI Tool Is Reportedly Hauling AI-Generated Mario Images Offline
An AI tool is reportedly removing AI-generated images of Mario from the internet. The Verge reports that posts on social ...
GameSpot
9h
Mario Creator Shigeru Miyamoto Talks AI, Says Nintendo Wants To "Go In A Different Direction"
Miyamoto said Nintendo's ambition is "trying to find what makes Nintendo special." He added: "There is a lot of talk about AI ...
Analytics India Magazine
2d
EA Unveils ‘Imagination to Creation’, Bringing the Era of Text-to-Game AI
Electronic Arts (EA) is taking the gaming and AI scene seriously. Recently, Mihir Vaidya, chief strategy officer of EA, ...
47m
on MSN
EA Sports FC 25 - Review in Progress
What has actually changed in FIFA—sorry, EA Sports FC—this time around? Is it really new, or just the same old e ...
The Drum
21h
EA-Intersport partnership highlights growing appeal of in-game advertising
EA
Sports FC 25 launches worldwide tomorrow, September 27. For more on the latest happenings in
AI
and other cutting-edge ...
Techopedia
8d
EA Shows Its First AI Game Concept
At Investor Day 2024, EA revealed how AI can help create and expand game environments with the "Imagination to Creation" ...
1d
Shigeru Miyamoto on AI: ‘Nintendo Would Rather Go in a Different Direction’
Nintendo’s Shigeru Miyamoto has said the company would rather go in a “different direction” than the rest of the video game ...
Dexerto
6d
How EA FC 25’s biggest new feature was inspired by Clubs
EA FC 25’s Associate Producer Tim Abel and Game Designer Kantcho Doskov assure that the new FC is the most socially connected ...
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