The reportedly $600 million deal builds on the agency network’s whopper acquisition of influencer marketing firm Influential earlier this year.

To mark the first-of-its-kind partnership, the chain will release a limited-edition liquid-infused vinyl of the latest album from the up-and-coming star.

Discover how to transform customer engagement with unified marketing strategies that increase customer value and drive loyalty.

Fast-casual chain Qdoba will launch an 11-market campaign later this month to serve as a test run for its first-ever national brand campaign, an effort that is expected to roll out in early 2025, per ...

Busch Light saddled up a new partnership with professional bull rider Derek Kolbaba as part of the Anheuser-Busch InBev (AB InBev) brand’s continued commitment to country culture, according to a press ...

Game spaces that are part of The Glitch are tailored to each sponsor’s brand identity and promoted with the help of top Twitch streamers.

The world has become run over by platforms like TikTok and Instagram—all of which would not exist without the millions of ...

The brand rebooted its iconic ad campaign for Gen Z, utilizing a technique that puts human craft front and center, regardless of technological progress.

Jason Holzman leads various creative and marketing operations and reports to Chief Marketing Officer Sharon Otterman, a fellow NBCUniversal alum.

Chipotle Mexican Grill is giving away up to $1 million in free quesadillas as part of a digital scavenger hunt timed around National Quesadilla Day on Sept. 25, per details shared with Marketing Dive.