The reportedly $600 million deal builds on the agency network’s whopper acquisition of influencer marketing firm Influential earlier this year.
FCB/Six is seeing double-digit growth at an otherwise sluggish time for the industry, speaking to rising client demand in areas like CRM and loyalty.
To mark the first-of-its-kind partnership, the chain will release a limited-edition liquid-infused vinyl of the latest album from the up-and-coming star.
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Fast-casual chain Qdoba will launch an 11-market campaign later this month to serve as a test run for its first-ever national brand campaign, an effort that is expected to roll out in early 2025, per ...