Toyota Prius and Rav4 are no longer Prime
The Toyota Prius and Rav4 are no longer Prime
Toyota says the name change “is intended to help consumers more easily identify the powertrain choices” among Prius and Rav4 models. The 2025 versions of the Prius Plug-in wil
Past Prime: Toyota Renames Plug-In 2025 Prius Prius Plug-in Hybrid
Just in time for Amazon’s Prime Big Deals Day, Toyota is stepping away from the Prime label. As it did with the 2025 Toyota RAV4, the company is renaming the 2025 Toyota Prius with a plug. No longer the Prius Prime, it’s now the self-explanatory Prius Plug-in Hybrid.
Toyota Drops Prime Name for 2025 RAV4 and Prius Plug-In Hybrids
For 2025, Toyota has decided to bestow its plug-in-hybrid models with a simpler naming scheme to make the different choices clearer to customers.
2025 Toyota Prius and RAV4 Lose Prime Badge but Keep Plug-In Power
Toyota is moving away from calling its plug-in hybrid models Prime, instead defaulting to simply Plug-In Hybrid. The change is reflected in the 2025 model-year Prius and RAV4 models. Toyota says the ’25 RAV4 Plug-In Hybrid models are scheduled to arrive at dealerships in limited quantities before the end of the year.
Toyota's Plug-In Hybrid Prius and RAV4 Drop "Prime" Names
The Prius Prime and RAV4 Prime are no more—well, at least, their names are no more. If you're looking for a plug-in hybrid Toyota, however, your search just got easier, because they've been renamed to the more obvious "Plug-In Hybrid,
2025 Toyota Prius Plug-In Hybrid adopts new naming convention
The Toyota Prius Prime changes its name to the Prius Plug-In Hybrid for the 2025 model year, but it's still the same fuel-efficient hatchback.
2025 Toyota Prius Plug-In Hybrid debuts with updated name, features, and electric range
Toyota continues to evolve its popular Prius line, unveiling the 2025 Prius Plug-In Hybrid, previously known as the Prius Prime.
Toyota Clarity: RAV4 Prime Renamed RAV4 Plug-in Hybrid
RAV4 Prime’s position and powertrain technology more clear, Toyota is rechristening its plug-in hybrid SUV as, simply, the RAV4 Plug-in Hybrid.
Toyota Drops Meaningless Name for Plug-In Hybrids
From now on, Toyota will just call them plug-in hybrids. As it should be. "Prime" is dead. Toyota announced on Thursday that its naming scheme for plug-in hybrid trims of the RAV4 and Prius has been dropped.
Toyota Drops Prime Name From Prius And RAV4 PHEVs For 2025
The automaker believes that the new name will help consumers "more easily identify the powertrain choices" among Prius and RAV4 models
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